Digital fundraising,
that actually
raises money. brings new donors. builds relationships. grows community.

Most nonprofits leave money on the table every month. Let's fix that with digital fundraising — and turn it into real donations.

Start with a QuickCheck → See all services →
Peter Chalupiansky
About me

I help nonprofits
unlock the potential
they already have.

I'm Peter Chalupiansky — fundraising consultant from Prague. For ten years I've been working with nonprofits across Europe, helping them turn digital donations into a sustainable revenue channel.

By day, I lead CSR & ESG at Kaufland Czech Republic, where I'm behind the Christmas campaign for Světluška that raised €4.9M over seven years. After hours, I run my own projects — including Czechia's #1 Christmas campaign 2024 (€700K in six weeks) and a side campaign with ROI of 2,100%.

I sit on the board of the Czech Radio Foundation and have been recognized as Personality of Philanthropy (2021) and Laskavec (2020).

Read full story →
Start here · Zero involvement from your team

QuickCheck — let's
find out what your
fundraising is
missing.

In just 10 working days, I run a complete external audit of your digital fundraising — without your team lifting a finger. You get a 15–25 page report, a video walkthrough, and 5–10 quick wins you can ship next week.

01
Donor journey audit Where your visitors drop off — and why
02
Social & campaign analysis What works, what wastes budget
03
5–10 quick wins Concrete actions to ship next week
04
Strategic recommendations Long-term roadmap for 6–12 months
!
Zero work from your team No interviews, no access requests, no meetings — I work entirely from public sources
Book my QuickCheck →
From CHF 4,999 · 10 working days · No prep needed
What I check
10 working days
9 things I look at
Everything that helps you raise money online
01
Your website & donation page Where donors give — and where they leave
02
What donors experience Step-by-step — like a secret shopper
03
Your social media What works, what doesn't
04
Your ads & campaigns Facebook, Instagram, Google Ads
05
Your emails & newsletters Welcome emails, regular updates
06
How you compare Against 3–10 similar nonprofits
07
Your Christmas fundraising Plus year-end & seasonal campaigns
08
Monthly donors & retention How you keep them giving
09
How you tell your story Voice, brand, donor stories
How else I can help

Six ways
we can work
together.

From a quick external audit to a full strategic partnership. Pick the depth your nonprofit needs — from a single consultation to a long-term partnership.

01 · Diagnostic
MOST POPULAR

QuickCheck

A complete external audit of your digital fundraising in 10 working days. PDF report, video walkthrough, microsite — and 5–10 quick wins to ship next week.

From
CHF 4,999
02 · Strategy
4–8 weeks

Full Strategy

Mid-term digital fundraising, donor care & social media strategy. Comprehensive document with PDF report, microsite and HeyGen video walkthrough.

Tailored to your needs
Let's talk →
03 · Partnership

Retainer

Long-term partnership as your fractional fundraising director. Strategy, execution, donor journey, AI tools — everything in one rhythm.

Tailored to your needs
Let's talk →
04 · Advisory
Per session

Consulting

One-off consultation on a fundraising campaign, social media strategy or donor care. Plus honest feedback on your nonprofit's plans before you ship.

Tailored to your needs
Let's talk →
05 · Build
3–6 weeks

Donor microsite

A purpose-built donation microsite for a specific campaign. Optimised donor journey, gamification, payment integration and analytics ready out of the box.

Tailored to your needs
Let's talk →
06 · Brand
With partner

Visual identity

Honest note: I'm not a designer myself — but I lead this together with my trusted external graphic designer. You get one project lead, two minds, zero handover headaches.

Tailored to your needs
Let's talk →
Cases

Numbers that actually moved.

FEATURED

Rozsviťme Česko 2024

Czechia's #1 Christmas campaign of 2024. Built on gamification, donor journey design and media partnerships.

€700K
raised
60K+
donors
3,700%
ROI
SMALL NGO

Sociální podnik Klubák

Two-month digital campaign for a small social enterprise. Result: ROI of 2,100%.

€26K → €560K
investment to result, in 2 months
All case studies →
References

"With a team of volunteers, Peter built the most successful Christmas campaign in the Czech Republic last year. Through simplicity and gamification, he reached over 60,000 donors."

Zdeněk Mihalco
Zdeněk Mihalco
Director, Nadace Via
Let's talk

Tell me about
your nonprofit.

Pick what you're curious about, drop your email, and I'll get back within 24 hours. No commitment, no sales pitch — just a real conversation.

I'm interested in
Your email
✓ Thanks! I'll be in touch within 24 hours.

Or just write me directly at peter@ngo.digital